World Surf League
Miscellaneous projects from my time at WSL.
Work completed under Creative Director Jason Penning.
World Title Race 2017
The 2017 Championship Tour offered more contenders for the title than ever before, and the race came down to the tour’s ultimate stops in Hawaii. I helped create, direct, and animate assets to promote the final events.
WSL Awards
Logo design and creative direction for WSL’s annual awards ceremony where World Champions are honored and accomplishments on the World Tour are celebrated.
Fantasy Surfing
Working with the WSL Analytics team and a copyrighter, we combed through data to find narratives that would interest the 20,000+ people who play Fantasy Surfing through the World Surf League channel. Creative reached across email, editorial, and social.